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columbia.news21.com | The Charter Explosion | Carnegie-Knight Initiative for Future of Journalism Education
These hybrid schools are blowing up the public education model

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A How-To on Managing the Message

Before I came to Columbia J-School and to News21, I worked in public relations for international corporate and political clients. So I was interested to see how some schools in the charter school movement use corporate and political image management strategies to sell, promote, and protect their brands in the new public education [...]