2011 National Investigation: How Safe Is Your Food?

Monday, October 3rd, 2011

27 Next-Gen Journalists Produce foodsafety.news21.com

photo illustration by Brandon Quester, News21

All elements of a six-month News21 investigation into food safety are now available to be republished widely under the Creative Commons agreement, requiring credit only to Carnegie-Knight News21.

Last week major media partners began publishing select stories from How Safe Is Your Food?, the 2011 national News21 project involving 27 students from five universities.

The two dozen main elements of this in-depth package proves one necessary trend: university journalists increasingly can be relied on to produce impactful journalism during an era of dramatic media change.

Last week, The Washington Post published an overarching report into salmonella dangers in America’s food supply, reported by four fellows from the University of Maryland (Post link; News21 link); on the same day, the Center for Public Integrity on its iwatchnews website featured the first of six days of coverage, starting with an overview of findings from the six-month investigation (CPI link and index; News21 link). On Monday, msnbc.com began a three-day series, starting with the analysis that shows that only 2 percent of imports are inspected before entering the U.S. food supply (msnbc.com link; news21.com link).

The 2011 press release details how the students, mostly seniors and graduate students, started in January, engaging in a spring food-safety seminar taught live from Arizona State University and the University of Maryland. In May, the students began their field work, starting their 10-week fellowship to report on the various complexities of the U.S. food chain. The manner in which the students were organized and deployed was a broader iteration of the successful 2010 investigation into transportation safety that involved 11 students from 11 universities (2010 press release). Beyond 10 students each from ASU and Maryland, News21′s national food safety investigation involved four students from the University of Nebraska, two from the University of Missouri and one from Harvard University.

Veterans Coaching Next-Gen Journalists

advisersIt’s obvious that students can do good work — even great. A week ago, three 2010 News21 projects were finalists for Online Journalism Awards, competing against the pros because the News21 fellows are paid. North Carolina’s win in the online video category continues a string of awards News21 has garnered in recent years.

The food safety project shows that when seasoned journalists work with motivated young talent, good things can happen.

Further, News21 is evolving, changing with the times. For 2012 and into the next decade, students and instructors from other schools can participate. Find out more about the 2012 summer investigation into voter rights that begin with a January seminar to be led by Arizona State professors Len Downie and Bill Marimow, both esteemed journalists who have overseen Pulitzer Prize-winning investigations.

fellows

In Their Own Words

Here are some of the food safety reporters’ views on their experiences in News21 program – and their takeaways:

port of L.A.; News21 photo* News21 was a wonderful learning experience for me as a journalism student. This was the most time I have ever spent on one story, and the direction I was given made it extremely rewarding. I learned to dig deep into documents and spreadsheets, but the most valuable part was working in a newsroom with top editors and amazing peers. Anybody who has the opportunity to work with the News21 fellowship program should take it. - Nicole Gilbert, Arizona State. Her story: Tainted Seafood Reaching U.S., Food Safety Experts Say

D.C. farmers' market; News21 photo* Most students will probably never get the chance to take one to three stories and spend an entire summer focusing on them in-depth without the distractions of weekly or daily deadlines for other stories. This experience renewed my enthusiasm for investigative reporting as a backbone of the free press and as a valuable contribution to maintaining democracy. News21 connected me with top-notch editors who shared their wealth of experience in investigative reporting. Under their guidance, I felt more confident getting at the meat of the story.Esther French, Maryland. One of her stories: Food Safety Issues Flare in the Shadow of U.S. Capitol

cow; photo by Andrew Mach* News21 gives college journalists an opportunity not even many professionals get. The chance to delve into a single topic to produce thorough and comprehensive investigative journalism on multiple platforms has been a completely rewarding experience. The program has been a fabulous addition to my resume and birthed a body of work that has already impressed prospective employers. Participating in News21 means becoming part of an elite, but expanding group of young tenacious journalists who will without a doubt dominate the industry in years to come.”Andrew Mach, Nebraska. His story: Antibiotics in Livestock Fuel Debate Over Hazardous Meat and Poultry

frozen poultry/News21 photo* Before News21, I had never filed a FOIA request or poured over piles of public documents. I’m now comfortable filing records requests and extracting important details from weighty reports and evaluations. Without News21, I don’t know when I would’ve had the chance to learn these things hands-on. … I learned a lot about turning a topic into a story idea and turning that idea into a cohesive, digestible article. Editors made sure our stories were focused, and if they weren’t, we rewrote them. I appreciated that our editors didn’t rewrite our stories for us. They gave us edits and made us do the work ourselves. Writing draft after draft does get painful, I’ll admit. But I improved so much, and I won’t make the same mistakes again. … The best part was working under such incredible, experienced editors. I was a 21-year-old working with veterans from the Washington Post, USA Today, the Arizona Republic and the South Florida Sun-Sentinel. How many other people my age can say that? Outside of News21, not many. I have awesome references for my resume and a great clip to show prospective employers. … Reporting internships at daily papers are great, and you really do learn a lot. But News21 offers something more than a daily paper can, both in terms of resources and editing. Fortunately, the program has money to send reporters virtually anywhere they need to go to get the story. Budget-strapped newspapers can’t. If you need to pay for a massive database, News21 can afford it. Newspapers may not be able to. In addition, News21 editors can afford to invest a ton of time into every story. They are there to make the project great – it’s simple as that. They’re focused on one project, and they’re not subject to the pressures of a typical newsroom. I received so much one-on-one attention from Sharon Rosenhause, and my story reflects that. … At the end of the day, we’ve completed a large-scale investigative project that highlights an array of problems in a system that affects literally every American. Our stories are running in national outlets, and hopefully our work will start a conversation that ultimately leads to an improved food safety structure. We tackled a subject that hadn’t been looked at much, and we ended up with a project that has the potential to really change Americans’ understanding of food safety. It’s really cool to say I was part of all of it.Teresa Lostroh, Nebraska. Her package: Laws Haven’t Kept Deadly Pathogens Out of Meat, Poultry

roasted chicken* Participating in News21 provided me with a broader knowledge of in-depth reporting. Being able to spend time researching a topic and then going out to meet the people who were actually involved helped me better understand the process of investigative reporting, which I feel will be very valuable during my career. Although I enjoyed writing the story and being deeply involved in the editing process, the most valuable part of this project was being able to actually see the place and the people involved in the outbreak. Phone interviews only add so much to a story, and being face to face with victims of this food-related outbreak really helped make it real. To students who are interested in News21, I would say it is a priceless experience that will enhance knowledge of practical journalism skills used in the workforce, it will provide an opportunity to work with a number of experienced journalists and it will also tackle relevant, real-world topics that affect readers.Joanne Ingram, Arizona State. Her story: Rhode Island Case Illustrates Poor Food Handling Practices

News21 launch partners are the Center for Public Integrity, msnbc.com and The Washington Post.

The Project in Detail

News21 is a huge effort, involving a considerable resources and the generous sponsorship of the Carnegie Corporation of New York and the John S. and James L. Knight Foundation. But it also shows that, with collaboration and coordination, student work can make a difference, nationally and locally. To that end, News21 offers suggestions on how to recreate the collaborative News21 experience in a classroom or even a newsroom.

Below are more links that convey the depth and breadth of News21′s mission:

  • Flickr set of screengrabs of play of some of the food safety stories on partner sites.
  • Partner placements, including publication of work from the other News21 projects at Berkeley, Columbia, UNC, Northwestern, Southern California and Syracuse.
  • Full budget of food safety stories, available for use free via Creative Commons starting Oct. 9 (our launch partners have a one-week exclusive).
  • Reporter explanations of how they pursued their projects. (Example of an entry that allows comparison of the presentation on News21 vs. treatment on a partner’s site.)
  • For more information, please contact us at news@news21.com

    Explore & Compare: Capitol-Area Farmers Markets by Maryland

    Friday, July 22nd, 2011
    News21

    Example: The Maryland presentation.

    washington post

    Which version do you prefer and why?
    From left: Maryland’s presentation; the story on the Washington Post carries a photo that spans the top of the article page. Click on each to study the differences. Please comment below.

    UNC, Syracuse Reap Major Photo Honors

    Tuesday, November 16th, 2010

    UNC screengrab: Powering a Nation

    Syracuse screengrab: Apart From War

    The University of North Carolina’s “Powering a Nation” site won the large group multimedia project Gold Award in the annual College Photographer of the Year Awards for the second consecutive year for its coverage of energy issues in America.

    Additional, Syracuse University took the Silver Award in the same category, for its “Apart from War” site, exploring issues facing veterans in a remote part of Washington state. For their project, nine Syracuse fellows, one from Texas and three professors spent several weeks near Republic, Wash., covering their story. Some of their efforts are captures in a set of Flickr photos.

    The final round of CPOY judging by the team of evaluators is captured in a podcast available here.

    This award acknowledges continuing excellent work by the Carnegie-Knight News 21 fellows, who are top students selected from the top journalism programs in the country. Work from the 2009 projects earned more than 50 awards.

    The work from UNC and Syracuse was recently highlighted in photography blogs on the sites of NPR and the Los Angeles Times, with one post focusing on UNC’s “Spilling Over” story, about the impact of the oil spill on a Louisiana community, and one on Syracuse photographer Juliette Lynch’s work for “All that Lingers,” a look at a former soldier who lives quietly in the woods but suffers from PTSD..

    UNC’s Luca Semprini, a fellow who handles marketing and social outreach, about the “Powering a Nation” award.

    These students’ work was completed in the fifth year of News21, part of the Initiative on the Future of Journalism Education, sponsored by the Carnegie Corporation of New York and the John S. and James L. Knight Foundation.

    Impact of News21 Safety Reporting Project

    Sunday, October 3rd, 2010

    2010 fellows

    safety homepage

    Five years ago, the Carnegie Corporation of New York and the John S. and James L. Knight Foundation issued a challenge to the nation’s top journalism schools: Take the best students. Put them with expert editors and give them time and resources to report in-depth stories that are both multimedia-rich and journalistically excellent.

    That’s what we did, with the 11 students featured above, from left: Jennifer Brookland, Columbia; Richie Duchon, Southern California; Ben Giles, Maryland; Charlie Litton, Nebraska; AJ Maclean, Syracuse; Stevie Mathieu, Missouri; Tessa Muggeridge, Arizona State; Ryan Phillips, UC Berkeley; Robin Schwartz, Texas; Aarti Shahani, Harvard; and Ariel Zirulnick, North Carolina.

    That challenge culminated in late September 2010 with an unprecedented national reporting project on transportation safety in American that appeared in two of the world’s largest and most recognized media outlets — The Washington Post and msnbc.com.

    The package of 23 stories may well be the largest investigative reporting project ever produced by college journalism students from several universities. It analyzes recommendations made by the National Transportation Safety Board over the past 40 years and calculates how many accidents have happened — and how many Americans have died — because agencies, states and industries have resisted safety measures. The safety issues range from reducing ice buildup on the wings of airplanes to cutting down on the dangers posed by fatigued operators.

    The students came from 11 universities to the Walter Cronkite School of Journalism & Mass Communication to report, write and produce their stories over a 10-week summer period. They worked with editors and reporters from the Washington-based Center for Public Integrity, a nonprofit investigative journalism organization as well as top Cronkite faculty, including Leonard Downie Jr., the former executive editor of The Washington Post.

    The News21 reporters traveled across the country and to Canada and Mexico, interviewed hundreds of government officials, industry leaders, safety experts and accident victims and analyzed thousands of pages of documents, reports and accident and investigation data from the NTSB and federal regulatory agencies.

    Their journalism has impact among readers, agencies and the media. But in the course of doing their work, the Carnegie-Knight fellowship had a huge impact on the students themselves.

    Said Mathiue, a master’s candidate at the University of Missouri who hails from Bonney Lake, Wash: “I was most impressed by the amount of resources News21 could provide. The amount of money that backed the program really helped our stories flourish. We were able to travel to places that were critical to our stories and see things first hand, which is something I feel is being done less and less at legacy newspapers. We also had very experienced journalists to help us along the way, including Len Downie, Kristin Gilger and people from the Center for Public Integrity. I definitely grew as a journalist this summer.”

    Ryan Philips, a Berkeley native completing his master’s at UCB, said the experience changed him, too, showing the the program’s goals of blending in-depth reporting with live learning works. “I walked into the newsroom every day knowing I was going to have to think really hard. It was like difficult treasure hunt, trying to navigate a maze of documents and numbers enough to make sense of all the information,” Philips explained. “Working in the newsroom with the other students was a huge help – sitting next to Charlie and Tessa, asking if they’d heard of this person, or who would be a good source to answer this question, or just venting about somebody who just won’t call you back. It was definitely stressful, trying to become an expert in a subject I knew next to nothing about in a short amount of time. But the fact that everyone else was in the same boat was helpful; we were all learning together so there were no stupid questions (or at least, not too many of them). The interviews and information I was able to collect on the road – from Flagstaff, Ariz., Las Vegas, Washington and Akron, Ohio – ended up being important for my stories, along with all the data, of course.”

    Please take a good look at the journalism presented on the national.news21.com site — it’ll take some time. But the depth of the journalism and the experiences provided to the next generation of journalists deserves your attention. And we welcome your feedback, either at the bottom of each story or by contacting News21.

    SEE THE COVERAGE AND PACKAGES ON PARTNERS SITES

  • The Washington Post
  • msnbc.com
  • msn
  • NBC
  • Yahoo News
  • The State (Columbia, S.C.)
  • Louisville Courier-Journal
  • Screengrabs of select placements on Flickr
  • SEE COVERAGE OF THE IMPACT OF THE NEWS21 NATIONAL PROJECT

  • Cronkite School: ‘Carnegie-Knight News21/Center for Public Integrity Investigation of Transportation Safety Published by The Washington Post and msnbc.com. Sept. 27, 2010.
  • Editor & Publisher: ‘Washington Post’ to Publish Student Investigation Into National Transportation Safety Board . Sept. 27, 2010.
  • News21 is part of the Initiative on the Future of Journalism Education, sponsored by the Carnegie Corp. and the Knight Foundation.

    3 More Honors for 2010 News21 Fellows

    Tuesday, August 10th, 2010

    Two Arizona State University fellows and a team from North Carolina’s “Power a Nation” has received more awards for 2009 Carnegie-Knight News21 content in recent contests.

    The 2010 Association for Education in Journalism and Mass Communication Student Magazine Contest (pdf) honored two ASU students for their work on “Latino America,” tied to the Carnegie-Knight News21 seminar and newsroom experience last year.

    Dave Kempa In the consumer magazine division, for investigation and analysis articles, with 22 entries, David Kempa won first place for “Crossing Lines,” a look at Mexican villagers looking to bring industry to its town, to avoid having to cross the U.S. border. Kempa, who graduates with a master’s degree from ASU’s Cronkite School of Journalism in December, is now a reporter for Thompson-Reuters in New York.

    Christine RogelAmong seven entries in the specialized business press, Christine Rogel took second place for “Dueling Policies,” which explores the E-Verify program and immigration reform. Rogel, also a December 2009 Cronkite master’s graduate, is a reporter for the Los Cruces Sun, in her native New Mexico.

    At North Carolina, the Society of Environmental Journalists bestowed first-place honors in the “Outstanding Student Reporting” category on the four-person team who produced “The Coal Story,” a part of the larger “Powering a Nation” site. The students involved were Carolina fellows Sara Peach, Monica Ulmanu and Chris Carmichael, and visiting University of Missouri fellow Jenn Hueting.

    News21 is part of the Initiative on the Future of Journalism Education, sponsored by the Carnegie Corporation of New York and the John S. and James L. Knight Foundation.

    Explore & Compare: Elderly America by Columbia

    Tuesday, August 10th, 2010

    Post.com screengrab; Aug. 10, 2010

    Post.com Health Section screengrab; Aug. 10, 2010

    The Washington Post explains its affiliation with Columbia and its usage of “Brave Old World” content on its health site and in the paper product.
    A special edition of The Washington Post’s Health section on Aug. 10, 2010, devoted to issues about senior citizens, features Columbia News21 content from its 2010 project, “Brave Old World: Aging America.”

    From The Post’s homepage, the content could be accessed various ways:

    Each story The Post displayed three elements related to the others, with a call to action to click to see others. Here are the Columbia News21 stories The Post used:

    Another element was posted later:

    SUPPORT
    News21 is part of the Initiative on the Future of Journalism Education, sponsored by the Carnegie Corporation of New York and the John S. and James L. Knight Foundation.

    Website Offers Resources for Journalism Educators

    Tuesday, August 3rd, 2010

    Here is the press release being distributed at the Association of Educators in Journalism and Mass Communication conference in Denver.

    News21, a program of the Carnegie-Knight Initiative on the Future of Journalism Education, is offering a new web-based resource center to help colleges and universities advance the way they teach journalism.

    The site offers help for schools interested in starting programs that emphasize in-depth reporting and digital media skills for students. The materials were drawn from five years of experience with News21 programs at 12 of the nation’s top universities.

    Students in the programs spent the summer reporting in-depth on topics ranging from immigration and homeless veterans to the dangers of traveling in America. The projects are featured on the News21 website as well as in professional publications around the country.

    It was the fifth summer of the program, which gives students a chance to write and report in-depth projects and present them in innovative ways on the Web. Prior to their summer experience, the students attend a seminar to learn about their chosen topics from experts within their universities.

    “News21 is essentially an experiment to help journalism programs master in-depth digital story-telling and prepare students for a changing media landscape,” said Kristin Gilger, executive editor of the national program and associate dean at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University, where the program is headquartered.

    “We’ve learned a lot in five years, and we’re ready to share what we learned with other schools in the hope that they’ll consider starting their own News21-types of programs,” she said.

    The website includes advice on how to encourage innovation, course materials from News21 seminars around the country and videos from News21 training sessions in which new media experts share their expertise on topics ranging from social media to investigative reporting.

    It also features an interactive “Explore & Compare” page where visitors can see how the same story was presented in multiple ways and comment on which presentation they think is most effective.

    News21 National Director Jody Brannon said the materials can be used by journalism programs of any size and “like many things coming out of universities these days, many of the lessons learned can also be of value to the journalism industry or even a content hobbyist.”

    News21 is supported by the Carnegie Corporation of New York and the John S. and James L. Knight Foundation.

    Participating schools are Arizona State University, the University of California-Berkeley, Columbia University, Harvard University, University of Maryland, University of Missouri, University of Nebraska, University of North Carolina, Northwestern University, the University of Southern California, Syracuse University and University of Texas.

    Related links:
    News21
    Learn at News21
    Recreate the News21 Experience
    Resources for J-Schools
    Explore and Compare News Presentations
    Best of News21 2009
    Carnegie Corporation
    Knight Foundation
    Cronkite School

    Maryland News21 Water Story Has Impact

    Tuesday, July 27th, 2010

    As part of its News21 experience, the University of Maryland team has done a water quality study, as part of its larger Bay on the Brink package that has been mentioned in a column on water quality by The Washington Post.

    Metro columnist Petula Dvorak’s piece, “That repulsive unflushed toilet? Better to swim in it than in the Chesapeake Bay” refers to the Maryland News21 project as a means of encouraging a discussion on water quality.

    Maryland fellow Kate Yanchulis wrote a story, Is Your Swimming Spot Dirtier Than a Toilet? based on two water tests the 10-person Maryland team did twice in recent months. Twice fellows fanned out across the Chesapeake basin to gather waters and have it tested for bacteria.

    More on the Maryland investigation into pressures and issues facing the nation’s largest estuary will be completed in August.

    The work of the Maryland team and eight others involved in News21 is part of the Initiative on the Future of Journalism Education, sponsored by the Carnegie Corporation of New York and the John S. and James L. Knight Foundation.

    Explore & Compare: Venice, La., & On the Edge by UNC

    Thursday, July 22nd, 2010
    On the Edge screengrab

    The original presentation has three elements.

    People of Plaquemines screengrab by UNC

    Three video vignettes of Louisiana residents.

    Spilling Over sgreengrab by UNC

    Main video overview.

    Which version do you prefer and why?
    From left: UNC’s package and entries. Below, the Washington Post used UNC’s videos, on its homepage, special report and video template. Click on each to study the differences. Please comment below.

    screengrab: Washington Post homepage, July 27, 2010, features UNC oil content

    Washington Post Gulf Oil Spill Special Report, July 27, 2010, features UNC oil content

    UNC video placed in Washington Post video player

    PROJECT IN BRIEF
    On the Edge
    Venice, La., faces extinction. The small fishing community, 50 miles from the Deepwater Horizon disaster, is in jeopardy, as the BP oil spill has put the livelihood of the results in danger. The people of Venice are left with a difficult choice. Do they stay and risk their health for the sake of their history and culture? Or do they give up their jobs, their communityh and their heritage in an effort to flee the lasting effects of the oil spill. Video. Photography. Text.

    ABOUT THE REPORTING PROCESS
    Ten fellows from University of North Carolina at Chapel Hill and one visiting fellow from Harvard’s Kennedy School of Government investigate the political, economic, and scientific tensions behind U.S. energy, with a small team focusing on impact of the 2010 gulf oil spill on Lousiana residents. Jessey Dearing, Mike Ehrlich, Lauren Frohne and Elena Rue chose to record the personal stories using video, audio and photography to produce three elements: A video overview, video vignettes of the people of Plaquemines Parish, La., and a text story, “Unnatural Disaster,” of a community still recovering from hurricane damage now facing a man-made disaster. Early blog posts include insights into getting to know the people of Plaquemines on a 40-day road trip, coastal erosion, every-day life after a spill and an up-close look at the contract BP had asked employees to sign, agreeing to not speak to the media.

    USE OR ADAPT THE CODE USED IN THIS PRESENTATION
    If you would like to examine the code to copy or adapt, contact News21.

    CONTENT ON PARTNER SITES AND ELSEWHERE

    ABOUT THE NEWS21 FELLOWS
    Learn more about the four Carnegie-Knight News21 fellows from North Carolina involved in this piece: Jessey Dearing, Mike Ehrlich, Lauren Frohne and Elena Rue.

    SUPPORT
    News21 is part of the Initiative on the Future of Journalism Education, sponsored by the Carnegie Corporation of New York and the John S. and James L. Knight Foundation.

    UNC News21 Reveals BP Document

    Friday, June 25th, 2010

    image of pact

    The University of North Carolina’s News21 team was the first to release a copy of a May 2 gag order that apparently prohibited British Petroleum workers from speaking with the media — a document that no longer must be signed. Originally BP said it had not enacted any such limitation on workers. The News21 efforts showed otherwise.

    UNC posted a blog item on Memorial Day, showing photos of the document workers were asked to sign.

    Once the item was posted, UNC’s students then went into marketing mode, sharing their post on social networks and passing it to media outlets. Their efforts then began to have an impact, reflected in a 1,000 percent traffic spike over two days.

    On June 3, Jacqueline Leo, editor in chief of The Fiscal Times, referred to UNC’s efforts in a story about BP’s use of Google to manipulate the media. On that same day, the Washington Post’s Dan Zak chronicled various media attempts to cover the story, mentioning the UNC Powering a Nation project for releasing images of the document workers were expected to sign, saying they would not speak with the media.

    By publishing the images then sharing the news on Twitter and Facebook, UNC’s post began to gain traction among followers of the spill. Many voiced outage in their sharing of the story and in re-tweets.

    In Louisiana covering the story for their Powering a Nation project, the students acquired the document through sources who were frustrated by a threat to their jobs but insistent on their right to free speech.

    News21 is part of the Initiative on the Future of Journalism Education, sponsored by the Carnegie Corporation of New York and the John S. and James L. Knight Foundation.